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Article: Strawberry Shortcake Brand Tops $500 Million in Worldwide Retail Sales in 2004.
- Article from:
- PR Newswire
- Article date:
- February 16, 2005
CopyrightCOPYRIGHT 2005 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Nearly 400 Licensees Worldwide Onboard for 2005/2006 Program
New Strawberry Shortcake Baby Line to Launch in 2006
American Greetings Corporation and DIC Entertainment (DIC) celebrate the scentsational success of the hit girls' property, Strawberry Shortcake, which officially topped $500 million in worldwide retail sales in 2004, bringing the two-year retail gross to over $700 million worldwide and positioning the brand to cumulatively exceed a billion dollars this year. The announcement was made today by Jeffrey Weiss, President & COO, American Greetings Corporation, creator/owner of Strawberry Shortcake, and Andy Heyward, Chairman & CEO, DIC, exclusive ...