Article: 'All Things Video' Research Sheds Light On How Consumers Feel About and Respond to Online Video Advertising.

NEW YORK -- Viewpoint (NASDAQ: VWPT):

--Research Tests Viewpoint's Unicast Video Formats to Simultaneously Measure and Compare the Impact of Pre-roll, In-page and Transitional Online Video Ads

--Viewpoint's Unicast Video Formats Performed Better, on Average, Than Dynamic Logic's Overall MarketNorms(R) and Video MarketNorms

Viewpoint (NASDAQ: VWPT), a leading provider of innovative visual technologies on the web and desktop, today announced the results from research conducted in conjunction with its 'All Things Video' program. The phase 1 aggregate results, based on over 3800 respondents, from the eight-week period measured the effectiveness of ...

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