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Article: At Cargo West, revamping works. (Cargo West, Long Beach, California) (Company Profile)
- Article from:
- Gifts & Decorative Accessories
- Article date:
- December 1, 1992
- Author:
CopyrightCOPYRIGHT 1992 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Twenty-four years ago, an innovative, upscale gift store called Cargo West opened in Long Beach, Calif. The local community kept business brisk, attracted by the store's unusual mix of eclectic, yet nontrendy, merchandise.
But then things at Cargo West started changing. The owners, who are also gift wholesalers, had always taken a hands-off approach to this store, their only retail operation. But the person running the business, they believed, had concentrated her efforts on buying only what she liked, not necessarily what would sell. Customers, as they say, were staying away in droves.
So, in stepped Don Dame, who has known the owners for 30 years and ...
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