Article: Celebrating ink's venerable history. (National Association of Printing Ink Manufacturers develops methods to increase the ink manufacturing industry's visibility)

The printing ink industry is one of America's oldest, going back perhaps 260 years to pre-Revolutionary War days. Despite this long history, the modern American printing ink industry for most of this century suffered from something of an inferiority complex. Many of those involved in ink manufacture felt that their industry lacked visibility among others in the graphic arts.

The question of visibility seems odd when one considers that the most visible manifestation of the entire printing process is a thin layer of ink on a substrate. It was therefore something of a paradox to be at the same time both so visible from a product standpoint and so comparatively ...

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