Article: Area rugs.(PRODUCT CATEGORIES)(Brief Article)

Still seen as a growing category by two-fifths of reps, another two-fifths see signs that sales of area rugs are tapering off and will hold about even with 2004 this year. The trend to hardwood and tile flooring has created more consumer demand for area rugs, reps noted.

Manufacturers have answered the demand with better designs. They have also increased product offerings creating more competition in the marketplace and price deflation."

Sales reps serving the South Atlantic states are most optimistic about increased sales for area rugs, while those serving New England, the Middle Atlantic states ...

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