Article: Big O newcomer eyes growing franchisees.(Big O Tires Inc. (Englewood, Colorado) appointed Peter Hultgren)

Byline: Vera Fedchenko

Big O Tires Inc. has hired a former Arby's L.L.C. franchise executive to help the dealership expand its franchise business and market share.

Peter Hultgren was named senior vice president, strategic business development, effective June 20. He is a 23-year veteran of the franchise industry who has worked for ComputerLand Corp., MicroAge Inc., Round Table Pizza and most recently as vice president of franchise sales with Arby's. He is responsible for business development and strategy and franchise sales. He told Tire Business that much of his strategy centers on recruiting new franchisees and helping current Big O franchisees open ...

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