Article: System Indicates When Buyer May Act.(Clairvoyance monitoring system)

Whether Big Brother is watching your every move is open to debate. But with a new real estate monitoring system being offered to lenders, a mortgage company could very well be looking over borrowers' shoulders, trying to find out when they will make their next move.

"Clairvoyance" is a system that notifies lenders and brokers as soon as anyone on their prospect list puts their home on the market. So, if a borrower's loan officer is a subscriber, the borrower can expect a phone call asking about his or her next mortgage.

Brian King, president of First Movers Advantage, a leader in pre-move marketing based in Wayzata, Minn., calls it "warm" as opposed to ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!