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Article: Marshall Field's fans get reprieve for now; Federated will survey customers about whether to change the name.(BUSINESS)
- Article from:
- Star Tribune (Minneapolis, MN)
- Article date:
- July 29, 2005
- Author:
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Byline: Chris Serres; Staff Writer
Employees for Marshall Field's breathed a collective sigh of relief Thursday upon learning that the department store will keep its venerated name.
At least for now.
Terry Lundgren, chairman and chief executive of Federated Department Stores Inc., said the company will survey customers before making a decision later this year about whether to change Marshall Field's name to Macy's.
"Certainly, there is something different about Marshall Field's," he said in an interview. "It's a long-established name, particularly in the Chicago market and we need to talk to a broad range of customers before we make ...