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Learn How to Talk the CEO-Talk: Communicating the Value of Supply Chain Management To Your CEO.(Book Review)
- Article from:
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Supply Chain Management Review
- Article date:
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July 1, 2005
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Copyright informationCOPYRIGHT 2005 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Learn How to Talk the CEO-Talk Communicating the Value of Supply Chain Management to Your CEO By: Karl Manrodt, Brian Gibson, and Stephen Rutner Council of Supply Chain Management Professionals, 2005 24 pages, $49.95 ISBN 0-9761747-3-1 To order: visit cscmp.org
There is one piece of supply chain management advice that everyone agrees on: To have a successful program, you need the support of your senior executives. But what if you don't have that support? What if your C-level executives don't understand the strategic value of supply chain management and logistics?
To help answer these questions, the Council of Supply Chain Management Professionals has just come out with ...