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Bango and Crisp Wireless answer entertainment industry's call for mobile content delivery.(NEW PRODUCTS)
- Article from:
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The Mobile Internet (Boston, MA)
- Article date:
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July 1, 2005
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Copyright informationCOPYRIGHT 2005 Information Gatekeepers, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Mobile content delivery innovator Crisp Wireless and mobile Internet enabler Bango introduced an end-to-end software solution that answers the entertainment industry's call for a solid, proven method of commercializing mobile content anywhere, immediately.
The direct-to-consumer solution combines Crisp's expertise in mobile content provisioning with Bango's superior content discovery, identification, and billing. This combination of services is critical to consumer brands seeking to reach people more broadly through their mobile phone.
Brands leverage their mainstream marketing such as advertising and promotions to connect users to mobile content.
The two ...