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Article: Southern California's weather, attractions and resorts bring rebound in business and leisure travel.
- Article from:
- San Diego Business Journal
- Article date:
- July 4, 2005
- Author:
CopyrightCOPYRIGHT 2005 CBJ, L.P. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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All indications point to a bright a future for Southern California as a destination for both business and leisure travelers in 2005. And Southern California aims to get its fair market share.
California remains the second most-preferred destination among American travelers, according to a May report from Washington, D.C.-based Travel Industry Association. The TIA study is the most recent in a string of optimistic summer forecasts that indicate leisure travel is likely to increase 2% to 4% compared to 2004.
Though the expected number of nights away from home has dropped to seven from 7.6 a year ago, TIA's senior vice president of research Suzanne Cook ...