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Article: Cruising the meat market.(Salted Snacks / Meat Snacks)
- Article from:
- Snack Food & Wholesale Bakery
- Article date:
- June 1, 2005
CopyrightCOPYRIGHT 2005 BNP Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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After years of clunking around in a one-seater, the meat snacks category finally souped up its delivery and got new "wheels" to carry product to market.
The category had shown nice growth over the past year, sitting in cruise-control as the nation rolled through the low-carb, high-protein health kick.
But consumers have steered the category out of the fast lane, demanding convenience, freshness and flavor innovation.
In response, meat snack manufacturers, such as ConAgra Foods, Inc., and Pioneer Snacks, Inc., kicked the tires and polished the chrome in their R&D departments and tricked out their product packaging. Now, many meat snacks are ...