Article: The business of being ready: in times of crisis, an institution and its surrounding community become one.(VIEWPOINT)

The anniversary of the September 11, 2001, terrorist strikes will always be a sad and bitter one. Yet in the years since, that tragedy has given rise to some serious introspective thought about the roles we play as individuals, communities, businesses, and institutions of higher education during emergency situations.

In fact, the role of institutions in assisting our home communities in times of natural or human-caused disasters may be the ultimate "town and gown" issue. When a crisis arises, the involvement of IHEs can have a significant impact on the health and well-being of our students and our neighbors.

As IHE leaders well know, good relations with ...

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