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Article: Ford Canada may follow GM unit in offering cobranded credit card. (Ford Motor Company of Canada Ltd., General Motors Corp.)(car firm may offer credit card in conjunction with a credit card company) (Brief Article)
- Article from:
- American Banker
- Article date:
- March 11, 1993
CopyrightCOPYRIGHT 1993 SourceMedia, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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TORONTO - Ford Motor Co. of Canada Ltd. said it is considering following the lead of General Motors Corp.'s Canadian subsidiary into the credit card business.
"Like all good ideas, we're taking a very close look at it," Ford Canada spokesman Jim Hartford said a day after GM unveiled its cobranded Visa card with Toronto Dominion Bank. GM last year introduced a MasterCard in the United States issued by Household Bank.
Ford Canada is 94% owned by Ford Motor Co. of the ...