Article: Former Joyo VP launches B2C portal selling virtual items for online games.

Former Joyo VP launches B2C portal selling virtual items for online games

Shanghai. September 12. INTERFAX-CHINA - Chen Nian, former vice president of Chinese online B2C portal Joyo.com, launched a new B2C company named Uoyoo.com Limited (http://www.uoyoo.com) that specializes in selling virtual items from online games.

"We are building the first and largest market for virtual items in China," Yao Ting, Uoyoo.com Marketing Manager, told Interfax. "This business has more potential than regular B2C because the selling, exchange, and payment can all be done on the internet, which solves the logistics problems of e-commerce." Uoyoo.com, which currently has ...

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