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Article: Televigation changes name to 'TeleNav, Inc.'; New Corporate Identity Builds on the Strength of the TeleNav(R) Brand.
- Article from:
- Business Wire
- Article date:
- September 23, 2005
CopyrightCOPYRIGHT 2005 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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SANTA CLARA, Calif. -- Televigation, Inc., North America's leading provider of wireless Location Based Services (LBS), today announced it has changed its name to 'TeleNav, Inc.' The new name comes from Televigation's leading mobile phone navigation brand TeleNav(R), which, over the last two years, has become synonymous with mobile phone navigation. TeleNav is North America's original mobile phone GPS Navigation service and is similar to in-car GPS systems found in luxury vehicles, but only costs a fraction of the price.
"Everyone knows us as TeleNav so it made a lot of sense to have one corporate brand. Consumers, wireless carriers, analysts and businesses can ...