Article: Factoring economic impact of events an inexact science.

In addition to the G-8 conference, the Southeast has hosted more than its share of big events over the years, from political conventions to large-scale trade shows to sporting events. These events, particularly high-profile national sports events, give officials plenty of cases to study how visiting crowds influence a local economy. But measuring their true economic impact presents some challenges.

The ultimate sports event in terms of dollars is the Summer Olympics, which boosted Georgia's economy by a whopping $5.1 billion between 1989 and 1996, when the games took place. University of Georgia economist Jeffrey Humphreys calculated the Olympics' impact to ...

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