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Article: ShellNews.net: Royal Dutch Shell Farcical No. 2 Ranking in the 2005 "Accountability Rating" Published in FORTUNE Magazine.
- Article from:
- Mondaq Business Briefing
- Article date:
- September 27, 2005
CopyrightCOPYRIGHT 2005 Mondaq Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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How much faith can investors/stakeholders have in a rating methodology capable of conjuring up a ranking which has no relationship to reality?
Royal Dutch/Shell Group is No. 2 in the rankings of the 2005 "Accountability Rating" announced on 22nd September in Fortune magazine. This is a rating on corporate responsibility of the prestigious FORTUNE Global 100 companies. The Accountability Rating is apparently not a measure of how good or bad a company is, but supposedly how smart. It follows that by removing or diminishing the ethical dimension in a corporate rating assessment, a bad company can be made to look good.
The following are extracts from an ...