Article: ShellNews.net: Royal Dutch Shell Farcical No. 2 Ranking in the 2005 "Accountability Rating" Published in FORTUNE Magazine.

How much faith can investors/stakeholders have in a rating methodology capable of conjuring up a ranking which has no relationship to reality?

Royal Dutch/Shell Group is No. 2 in the rankings of the 2005 "Accountability Rating" announced on 22nd September in Fortune magazine. This is a rating on corporate responsibility of the prestigious FORTUNE Global 100 companies. The Accountability Rating is apparently not a measure of how good or bad a company is, but supposedly how smart. It follows that by removing or diminishing the ethical dimension in a corporate rating assessment, a bad company can be made to look good.

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