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Enhancing the effectiveness of alcohol and drug education programs through social cognitive theory.(EDITORIAL)
- Article from:
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Journal of Alcohol & Drug Education
- Article date:
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September 1, 2005
- Author:
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Copyright informationCOPYRIGHT 2005 American Alcohol & Drug Information Foundation. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Use of theory in designing, implementing, and evaluating health education programs is becoming more and more important. Application of theory serves several significant functions: specifies methods for behavior change, helps in discerning measurable program outcomes, identifies timing for interventions, helps in choosing right mix of strategies, improves replication, and enhances program efficiency and effectiveness. One such theory that has been popular in health education for close to three decades is Social Cognitive Theory given by Albert Bandura. Despite its popularity in academic settings and hundreds of publications in professional journals, the theory needs to be ...
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