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SHS Smiling as Delta Dental of Kansas Taps Agency to Lead Branding Efforts.
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PR Newswire
- Article date:
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October 6, 2005
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Copyright informationCOPYRIGHT 2005 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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WICHITA, Kan., Oct. 6 /PRNewswire/ -- Sullivan Higdon & Sink (SHS), an advertising, marketing and public relations firm, announced today that it has been selected by Delta Dental of Kansas to be the company's advertising agency of record. Headquartered in Wichita, Delta Dental of Kansas is the largest administrator of dental benefits plans in the state.
SHS will work with Delta Dental to develop and implement an integrated marketing communications plan that will include brand development and research, media strategy, external communications, public relations, community relations and advertising. The account will be serviced out of SHS' Wichita and Kansas City offices.
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