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Article: Kitchen firm creates big drama with new showroom location.(OPENINGS: Spotlight on new & innovative showrooms)
- Article from:
- Kitchen & Bath Design News
- Article date:
- September 1, 2005
- Author:
CopyrightCOPYRIGHT 2005 Cygnus Business Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEWTON, MA -- Knowing that clients want to see as many products and full design concepts as possible, Water & Fire Kitchen Design recently threw open the doors of its new design center. Indeed, the six-year-old firm left behind its previous 3,000-sq.-ft. location in West Newton for a new 6,000-sq.-ft. showroom in Newton Upper Falls.
"Water & Fire does not do one particular style, so we needed the space to showcase [our diversity] on a much larger scale to our trade clients, such as designers, architects, builders and developers. Plus, we've learned over the years people want to see as many products on the floor as possible, in a variety of ways," says Paul ...