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Article: Young people aren't all totally into 'stuff'.(Progress)
- Article from:
- Ecos
- Article date:
- August 1, 2005
- Author:
CopyrightCOPYRIGHT 2005 CSIRO Publishing. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Combined youth spending power in the 11 major economies, including Australia, exceeds a massive US$750 billion dollars per year. But recent national research shows that against a constant marketing onslaught, young people are beginning to show signs of consumer leadership. They seem to be becoming more aware of being a key part of the solution to over-consumption and its impact on global resources and are thinking about more sustainable ways of living.
With growing concern about consumption patterns in Australia, social researchers, such as Clive Hamilton and Hugh Mackay, are highlighting how over-consumption contributes to problems that not only affect our ...