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France adds flavor to the European market: the food and beverage sectors account for 40 percent of corrugated usage in France. Innovative designs and materials help make this region one of the most important packaging markets.(FOCUS ON FRANCE)
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Paperboard Packaging
- Article date:
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April 1, 2005
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Copyright informationCOPYRIGHT 2005 Questex Media Group, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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France is the third largest European market for packaged consumer goods behind the U.K. and Germany. Like the rest of Europe, it has experienced strong volume growth over recent years thanks to the dynamism in packaged food, soft drinks and cosmetics and toiletries markets.
In fact, according to Euromonitor, all consumer markets in France, apart from alcoholic drinks, experience increased volume sales in 2003.
However, not all the news in this market is good. The French market, like all others in Western Europe, is suffering at the hands of the fast consolidating retailing sector, which is at the heart of the pricing pressures that all packaging sectors are feeling.
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