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Article: Frozen baked goods: nobody does it like Sara Lee. (Sara Lee Bakery Co.) (Company Profile)
- Article from:
- Frozen Food Digest
- Article date:
- April 1, 1993
CopyrightCOPYRIGHT 1993 Frozen Food Digest, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Long before "Quality" was a business buzzword, it was the main ingredient in Charles Lubin's recipe for success. The man who created Sara Lee Bakery in 1949 had a simple philosophy: If you offer a top quality product, consumers will buy it, even at a premium price. Charlie's commitment to being "the best and distinguished above the rest" became the company credo that helped build a local bakery into an international industry force, and in the process created a new food category--frozen baked goods--and one of the world's most famous brands--Sara Lee.
Persistence Pays Off
Charlie's success story was one of hard work, persistence and determination. He owned ...
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Article: FERC ISSUES NOTICE OF FILING REGARDING SARA LEE ...
US Fed News Service, Including US State News;
January 11, 2007 ;
567 words
... ... issued the following notice: Sara Lee Bakery Goods Docket No. QF06-239 ... completed on December 22, 2006, Sara Lee Bakery Goods filed a notice of self ... that on December 26, 2006, Sara Lee Bakery Goods, 110 Sara Lee Road, Tarboro ...
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