|
|
Article: The army/navy way.(Selling BOOKS & VIDEOS)
- Article from:
- ANSOM
- Article date:
- November 15, 2005
|
Copyright informationCOPYRIGHT 2005 Cygnus Business Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
This holiday season, the media is the message. According to the National Retail Federation, consumers have not forgotten to add books, CDs, DVDs, videos, and video games to their wish list.
It's a majority. Over 55.5 percent of consumers are hoping to receive something in these categories.
The DVD is an especially hot category, as the cost of component DVD players is at a ridiculously low level, and most home computers have become quite adept at playing DVD movies.
For the army/navy retailer, selling printed and electronic media for instructional, educational, gift and historical purposes has always been a hit or miss proposition, but with so many titles of ...
Related newspaper, magazine, and journal articles:
|