Article: HE'S CREATED BIG BUSINESS OUT OF TRIMMING THE TREE.(Living)

Byline: David Segal The Washington Post

NEW YORK -- In his red velvet Valentino sport jacket and black Valentino shirt, Christopher Radko could pass for the U.N. ambassador to Christmas, if there were such a job. It's Saturday afternoon and he is walking through the fifth floor of Bloomingdale's in midtown Manhattan, where a line of 60 or 70 shoppers has formed. It starts near a mahogany table and snakes down a hallway.

"Are you people waiting for Christopher Radko?" he trills playfully as he approaches. "Well, I'm him!"

Radko ducks under a rope line, and heads to the table.

"On the count of three, I want everyone to shout 'Merry Christmas,' OK?" he hollers, ...

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