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Article: NFL pulls plug on marketing for erectile dysfunction drugs.
- Article from:
- Pittsburgh Post-Gazette (Pittsburgh, PA)
- Article date:
- January 12, 2006
CopyrightCOPYRIGHT 2006 Pittsburgh Post-Gazette. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Christopher Snowbeck
Jan. 12--The NFL, known for being protective of its wholesomely macho identity, is giving erectile dysfunction drugs the cold shoulder.
The National Football League says it will not renew a marketing agreement with the makers of the anti-impotence drug Levitra out of concern ads promoting the three most popular erectile dysfunction drugs -- Viagra, Cialis and Levitra -- became a bit too racy in recent years.
"It's the category we had concerns with," said Brian McCarthy, spokesman for the NFL. "It went from being a men's health initiative to more of a lifestyle performance issue in the marketing and advertising ...