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Article: Kiptronic Announces Dynamic Ad Network for Podcasting; New Approach to Ad Insertion Heralds New Era for Podcasters; Partnership with Liberated Syndication to Drive Network Expansion.
- Article from:
- Business Wire
- Article date:
- January 17, 2006
CopyrightCOPYRIGHT 2006 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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SAN FRANCISCO -- Kiptronic, a leading ad network for the podcasting industry, today announced the introduction of the Kiptronic Podcast Marketplace. The Kiptronic Podcast Marketplace represents a dynamic new way for podcasters to connect with advertisers in an open marketplace.
Kiptronic's patent pending ad insertion technology allows the podcasting community to add sponsorships to their content at their pace while providing advertisers with a central exchange where they can connect with the topical podcasts they're interested in. The Kiptronic Podcast Marketplace provides an open approach to developing sponsorship programs that allows the podcaster to stay in ...