Article: ---- Rapids: Pushing for a new name, new image; Some think it is time for Coon Rapids to leave behind a name they say conjures backwoods images, or worse, racist ones.(NORTH)

Byline: Sarah McCann; Staff Writer

Some Coon Rapids business cards list their company's address as Minneapolis, which is about 14 miles south of the truth.

Those business owners are among those who support City Council Member Joe Sidoti's efforts to hold a referendum and let residents decide whether to change Coon Rapids' name.

The reasons?

Apparently it can be embarrassing to say you're from a place called Coon Rapids when you're doing business in New York City or Los Angeles. But business owners aren't eager to say that publicly, illustrating the sensitivity of the issue.

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