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Article: Happy ''Birth-Doh!'' PLAY-DOH(R) Brand Modeling Compound Celebrates 50 Years of Shaping Imaginations.
- Article from:
- Business Wire
- Article date:
- January 31, 2006
CopyrightCOPYRIGHT 2006 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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PAWTUCKET, R.I. -- Over 900 million pounds of PLAY-DOH compound made since 1956
The infinite number of shapes, the rainbow of colors and, of course, the memorable scent--PLAY-DOH compound from Hasbro, Inc. (NYSE: HAS) has been a childhood staple since the early days of rock and roll and the introduction of television. Now 50 years young, and over 900 million pounds later, America's favorite modeling compound, once intended as wallpaper cleaner, continues to captivate the creative minds of millions of children across the globe.
"Few playthings bring back so many memories. From its feel to its memorable scent - there is only one PLAY-DOH compound," said ...