Article: Here's how to win the Super Bowl.(Super Bowl XL)

Byline: David Haugh

It was da Renaissance man Benjamin Franklin and not da coach, Mike Ditka, who said that, in life, "at 20 years of age, the will reigns; at 30 the wit; at 40 the judgment."

The Super Bowl turns 40 on Sunday in Detroit.

And in Super Bowls, as in life, 39 years' experience suggests a combination of all three qualities _ will, wit and judgment _ improves the chance at success.

As the grand old game hits middle age at Super Bowl XL, an examination of its existence might be instructive for fans of the Seattle Seahawks and Pittsburgh Steelers wondering how their teams can go home winners.

You don't have to be a ...

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