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Article: Let them be educated.(British Chicken Marketing)(health aspects )(Brief Article)
- Article from:
- Grocer
- Article date:
- January 14, 2006
CopyrightCOPYRIGHT 2006 William Reed Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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British Chicken Marketing has again hired celebrity GP Dr Hilary Jones to reassure consumers that poultry meat is safe, in spite of the outbreak of bird flu in Turkey.
British Chicken Marketing took similar steps last year when there was a similiar media frenzy. Sector bosses believe damage was limited by informing the public that there was no known risk of catching the disease from raw meat.
Jones this week appeared on several radio stations to ...