Article: Move Over Sports and Chocolate - America's Newest Love Affair Is With Plasma TV.

Pioneer Survey Shows What Americans Will Sacrifice for a High Definition Plasma TV

LONG BEACH, Calif., Feb. 13 /PRNewswire/ -- Pioneer Electronics (USA) Inc. today announced the results of the "I Want My Plasma TV Survey" conducted by Roper Public Affairs*. The survey reveals that half of all Americans want to own a high definition plasma television. It is no surprise that Americans have fallen in love with these beautiful, thin televisions with lifelike images, but what is surprising is just how far American men and women have suggested they will go to get the bright, sharp and accurate picture seen on a Pioneer PureVision high definition plasma.

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