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Article: A Rise in Birth Rates and New Product Innovations Are the Contributing Factors to the Growth in the Baby Food, Milk and Drinks Market in Italy.
- Article from:
- Business Wire
- Article date:
- February 15, 2006
CopyrightCOPYRIGHT 2006 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c32887) has announced the addition of Baby Food, Milk and Drinks - Italy to their offering.
At the end of 2004, the Italian market for baby milk, food and drinks is valued at an estimated EUR 828 million. The market has shown vigorous growth over the 1999-2004 review period, driven by rising birth rates, energetic new product development and broad social trends which have encouraged the use of convenient commercial alternatives to home cooking. This having been said, the market remains more conservative and less innovative than in some other European countries, particularly France; ...