Article: Unleashing the Monster. (Monster Cable Products Israel Ltd.) (Company Profile)

In the industrial area of Migdal Haemek, 25 miles from Haifa, sits the international manufacturing and distribution center of Monster Cable Products, Inc. With its home office in San Francisco, Monster is a leader in specialty high performance audio cables.

The brainchild of Noel Lee, a former engineer at the Lawrence Livermore Laboratory and long-time audiophile, Monster Cable hatched in 1979 when Lee discovered the performance variations that result when the configurations of wires hooked to loudspeakers are changed. From this he developed and packaged Monster Cable and entered the consumer electronics marketplace. An immediate hit at electronics trade shows, ...

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