Article: Small-Business Accounting Programs: Profiting by helping users is a valuable revenue source, well supported by the software suppliers.

Accountants are learning that small-business accounting software offers a range of opportunity to help clients. Vendors are eager to help solidify this connection.

Bonnie Nagayama, president of McWilliams & Associates in Moraga, Calif., and a QuickBooks advisor, says, "Serving as the bridge between what the business owner needs to survive and what the accountant needs for the tax planning and compliance work is what I find very challenging and exciting. I'm referred to a client who needs my help so I am, in essence, pre-sold. I have the opportunity to work on the more challenging issues, and can command higher rates."

"We're seeing the convergence of IT ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!