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Article: Hoodia Products International Outlines Media Campaign with TVA Productions.

Article from:
Business Wire
Article date:
March 22, 2006
Copyright

DUBLIN, Calif. -- Hoodia Products International Inc. (Pink Sheets: HDIA), the California-based manufacturer of appetite suppression products made from the Hoodia gordonii plant, today announced details on the national media campaign to build brand awareness in the United States for HPI's flagship POWERSLIM product.

TVA's "MediaBlitz!(R)" campaign (http://www.businessworldnews.tv) for HPI's POWERSLIM product is designed to build brand awareness with the public and business community by mass dissemination of information on TV, print, radio and the Internet. The campaign includes production and nationwide distribution of a TV news spotlight (2-8 min); video news ...

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