Article: Some big fish are going green: what's increasingly clear is that environmental groups have suddenly found a winning formula to influence the purchasing decisions of some very significant buyers.(One Man's OPINION)

After years of targeting high-end chefs and consumers, the sustainable-seafood movement seems to have pit pay dirt with some very big fish. This February, some big-name retailers and one large foodservice distributor announced that they are jumping onto the sustainable-seafood bandwagon.

In Europe, where sustainable seafood has had traction for some time, the world's third-largest retailer, Metro Group of Germany, is the latest supermarket operator to announce a commitment to sourcing sustainable seafood. Metro is teaming up with the World Wildlife Fund to develop a sustainable-seafood sourcing policy. In its first move toward sustainable purchasing, the giant ...

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