Article: Fairfield innovations attracting top industry attention. (Fairfield Communities Inc.) (Company Profile)

According to a recent article in USA TODAY, some of the nation's top resort giants, including Disney, Marriott, Westin and Hilton, are chasing the lead established by Little Rock-based Fairfield Communities 27 years ago.

It seems that America's changing lifestyle has also affected the way we vacation. Fairfield, with 14 nationwide resorts and over 130,000 members, realized this some time ago and began to redesign its sites, products and services accordingly. The Fairfield Vacation Club was born--and it is the success of this concept that has all the blue chip corporations scrambling to come up with their own versions.

"Today's families," says Fairfield Senior ...

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