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Article: Carter Dishes on 'Zippy,' 'Purple Steve'.(Bill Carter's Desperate Networks )
- Article from:
- Broadcasting & Cable
- Article date:
- March 27, 2006
- Author:
CopyrightCOPYRIGHT 2006 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Edited by Joel Topcik
When New York Times reporter Bill Carter 's hotly anticipated book on the TV industry comes out this spring, don't expect to see NBC Universal exec Jeff Zucker lining up for a signed copy at the book party.
Instead, look for CBS Corp. 's Les Moonves and ex-ABC President Lloyd Braun to lead the toasts.
Carter's Desperate Networks isn't due out until May, but the uncorrected galleys have been burning up the executive suites of the industry's chieftains. The book recounts the past five years in the business, offering an insider view of the dramatic resurgence at ABC, the steady growth at CBS and the ratings collapse at ...