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Article: AFFILIATE MARKETING: How to get ahead in affiliate marketing.

Article from:
New Media Age
Article date:
March 30, 2006
Author:
Copyright

Despite being shrouded in mystery for those who aren't au fait with search algorithms and tiered commission structures, affiliate marketing has emerged from the shadows to become a mainstay of the online media mix.

It's currently one of the fastest growing forms of online marketing. Research firm E-consultancy estimates that sales generated from UK affiliate networks topped #1.35bn during 2005, up from just #600m the previous year. Successful online companies like Amazon and Ebay have been running affiliate schemes for years, but the current boom is being driven by an increasing number of big-name advertisers.

How affiliate marketing works

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