Article: Rockin' Robbins Goes Live - Rockin' With Philly's Sports Fans!

Robbins Diamonds Takes New Animated Character Live at the Wachovia Center Complex, Launching Series of Appearances at Area Venues

PHILADELPHIA, April 3 /PRNewswire/ -- Could be the best thing to happen to Philly sports fans since the cheesesteak. While mascots are most often associated with sports teams, a new player entered the field this past week, marking an innovative move by a local retailer. The mascot's name is "Rockin' Robbins," a.k.a. "the guy with the diamond in his beard" and he's taking a jump shot straight into the hearts (and photo albums) of sports fans with his debut as Robbins Diamonds' new ambassador during last week's Sixers-Pistons game at ...

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