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Article: Ventura's AgriZap built a better mousetrap that keeps its customers happy.
- Article from:
- Ventura County Star (Ventura, CA)
- Article date:
- April 2, 2006
CopyrightCOPYRIGHT 2006 Ventura County Star. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Jim McLain
Apr. 2--Back when he was studying law at San Diego's California Western University, Bob Noe didn't dream about one day building a better mousetrap.
But after more than 30 years and a diverse career -- manager and attorney for a title insurance company, inventor and now manufacturer -- that's exactly what he's doing.
Noe is president and chief executive officer of AgriZap Inc. in Ventura, producer of a rodent-killing gadget called the Rat Zapper.
While the world might not be beating a path to his door, a sizeable chunk of it is. AgriZap is selling 50,000 to 100,000 Rat Zappers a year through a network of more than ...