Article: Hopkins assailed for tie to product.

Byline: Julie Bell and Frank D. Roylance

Apr. 6--Medical ethicists and others assailed Johns Hopkins Medicine yesterday for forming a financial relationship in which a retailer can use the Hopkins name in advertising skin-care products.

Hopkins says it isn't endorsing the Cosmedicine line, which is sold in Sephora retail stores, including one at The Mall in Columbia. But Sephora's Web site and marketing materials, which can include store window displays, promote the relationship.

The link could confuse consumers, ethicists and others said.

"Hopkins says they're not endorsing the product, but they are; I don't care what they say," said ...

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