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Article: My Peeps! Easter staple becomes cultural phenomenon.
- Article from:
- The Gazette (Colorado Springs, CO)
- Article date:
- April 10, 2006
CopyrightCOPYRIGHT 2006 The Gazette. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Paul Asay
Some eat them. Some play with them. Some create pseudo-porn Web sites dedicated to them.
People love their Marshmallow Peeps.
But it can be a creepy kind of love. Peeps _ the Day-Glo-colored marshmallow confections made by the Pennsylvania-based candy company Just Born _ are more than an Eastertime treat.
They're a cultural phenomenon. The Just Born's Peeps fan club has 40,000 members, and the Internet has hundreds of sites that salute, honor and, in some cases, mutilate these charismatic confections.
Peeps are all about buzz _ sugar buzz, that is.
They're the only candies that someday might move ...