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Article: Taking a whack: stakes high for 'Godfather' game.(Electronic Arts Inc. plans for new release videogames)
- Article from:
- Daily Variety
- Article date:
- March 21, 2006
- Author:
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Hollywood's uneasy relationship with the videogame world will be put to its biggest test yet today, as one of the all-time classic film franchises gets a new life.
Electronic Arts' vidgame version of "The Godfather" hits stores more than three years after Paramount first started shopping its film franchise as an interactive property.
Move was risky for Par since pic-based games are, with a few notable exceptions, cheaply made knockoffs that reflect poorly on their film parentage. By putting "The Godfather" into EA's hands, Par is counting on the No. 1 game publisher to reinvigorate the franchise for a new generation. Success will mean both game royalties ...