Article: Toshiba HD DVD Players Now Shipping to U.S. Retailers.

'So Real You Can Feel It' Advertising Campaign and national consumer promotions highlight the launch of the first HD DVD players for the U.S. Market

WAYNE, N.J., April 18 /PRNewswire/ -- Toshiba America Consumer Products, L.L.C. ("Toshiba"), announced today its new HD DVD players, the first in the U.S. market, are now shipping to retailers nationwide. The introduction of the new HD DVD players will be supported by consumer promotions and an extensive advertising campaign highlighting the key consumer benefits of HD DVD and follows on the heels of an extensive 40-city retail tour.

"As a leader in home entertainment, we are thrilled to introduce the ...

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