Article: Brim's makes a name for itself in snack-food segment.

Byline: Jane Roberts

Apr. 21--Brim's Snack Foods sells more pork rinds and ready-to-eat popcorn in the Mid-South than any other snack company, including industry Goliath Frito-Lay.

With the tailwind Brim's has been riding since Tom's Snack Foods went bankrupt late last fall, business at Bartlett-based Brim's is expected to be up more than 22 percent this year, busting the carbo-loading highs Atkins dieters delivered in 2004 and deep-fat frying the chip and pretzel industry's standard of 4-5 percent growth.

"A lot of people in the Memphis market are just beginning to figure out who we are," said Terry Brimhall, 49. He started Brim's out of the ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!