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Article: Shredded cheese still growing chunks slow.(market size of cheese)
- Article from:
- Dairy Foods
- Article date:
- April 1, 2006
CopyrightCOPYRIGHT 2006 BNP Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Sales of natural shredded cheese continue to grow, albeit at a more moderate pace, while natural chunks are losing a bit of market share.
Looking at unit sales to avoid the distortion of price fluctuations, quarterly sales for shreds have jumped in each of the last six quarters. And for the 52 weeks leading up to Feb. 19, dollar sales were off just slightly, but unit sales increased 2.2%. These numbers, from Information Resources Inc., are for food, drug store and mass merchandisers other than Wal-Mart.
The quarterly figures show that this convenience form experienced significant unit sales growth in late 2004 and early last year, but the growth slowed a ...