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Article: Unicast by Viewpoint Releases Powerful New Version of FUSE Ad Serving Platform; New Features Include ``Intelligent Design'' for Automatic Detection of Publisher Specifications; Enhanced Tracking and Reporting.
- Article from:
- Business Wire
- Article date:
- April 27, 2006
CopyrightCOPYRIGHT 2006 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEW YORK -- Viewpoint Corporation (NASDAQ: VWPT), a leading internet marketing technology company, today announced the release of FUSE 1.4, the latest version of its content delivery technology powering the Unicast ad platform. In conjunction with the FUSE 1.4 release, the company also announced new ad formats and tracking capabilities.
With today's announcement, the company has introduced several significant new features to simplify, shorten and streamline the creative process for marketers and agencies:
--Intelligent Design - FUSE 1.4 allows marketers to create only one version of an online ad and the Intelligent Design feature automatically alters all ...